By comparing Zora, a blockchain-based marketplace, with Instagram, a mainstream social platform, this piece highlights the unique ways each platform’s community dynamics affect visibility, audience interaction, and creator support. It aims to give artists and collectors insights into how their platform choice impacts their artistic reach and economic empowerment in the digital age. The rise of digital art platforms has revolutionized the way artists connect with their audience and gain recogn...

By comparing Zora, a blockchain-based marketplace, with Instagram, a mainstream social platform, this piece highlights the unique ways each platform’s community dynamics affect visibility, audience interaction, and creator support. It aims to give artists and collectors insights into how their platform choice impacts their artistic reach and economic empowerment in the digital age. The rise of digital art platforms has revolutionized the way artists connect with their audience and gain recogn...