Community building is hard work. Between being discovered, developing a content strategy, and generating engagement (much less measuring it), managing a community can feel like an exercise in futility - like casting out 50 fishing lines and hoping for a single bite. And when there is a bite, trying to figure out what you did right, what you could improve, and how much this one bite pays off for the amount of time and effort you put into snagging it. But community building, much like fishing, ...

Community building is hard work. Between being discovered, developing a content strategy, and generating engagement (much less measuring it), managing a community can feel like an exercise in futility - like casting out 50 fishing lines and hoping for a single bite. And when there is a bite, trying to figure out what you did right, what you could improve, and how much this one bite pays off for the amount of time and effort you put into snagging it. But community building, much like fishing, ...