Superdao 🦸Intro to Wallet Marketing
As more wallet-level data becomes available, advertisers begin using it for targeting and outreach. Here we give an overview of the emerging field of wallet marketing. This is a research report from Superdao, an all-in-one DAO platform with $11.5M in funding. In December 2022, we launched Superdao Growth, a new platform for wallet marketing. https://go.superdao.co/2LBZ1KWallet data explosionIn 2022, there are at least 50-100M monthly active wallets. User wallets contain public info on financi...
Superdao 🦸Web3 Growth Trends 2023
In this report you will find an overview of the Web3 market, focusing on user activity and behavior. It is structured into three key sections: Web3 Market Size, Benchmarking the Leaders, and Key Personas and Behavior Patterns, each offering a unique perspective and accurate analysis of the web3 landscape. For this report, we’ve indexed 300M+ wallets on the Ethereum and Polygon networks and obtained DAO voters’ data from the Snapshot API. Learn more about how we calculated metrics for the repo...
Superdao 🦸How We Collected 75k Crypto Wallets in 5 Weeks
Here at Superdao, we're passionate about web3 and believe it can change the world. So we decided to check how deeply our team knew the subject. We created 31 questions covering the basics of web3 and blockchain just to test ourselves. Then, in November 2022, we made it public and shared it on social media. It went viral and got us 75k+ new emails and crypto wallets. Wondering how we did that? Here's the story. But first things first, here’s a little intro to what Superdao is. Superd...
Wallet analytics platform built for Web3 growth teams.
Superdao 🦸Intro to Wallet Marketing
As more wallet-level data becomes available, advertisers begin using it for targeting and outreach. Here we give an overview of the emerging field of wallet marketing. This is a research report from Superdao, an all-in-one DAO platform with $11.5M in funding. In December 2022, we launched Superdao Growth, a new platform for wallet marketing. https://go.superdao.co/2LBZ1KWallet data explosionIn 2022, there are at least 50-100M monthly active wallets. User wallets contain public info on financi...
Superdao 🦸Web3 Growth Trends 2023
In this report you will find an overview of the Web3 market, focusing on user activity and behavior. It is structured into three key sections: Web3 Market Size, Benchmarking the Leaders, and Key Personas and Behavior Patterns, each offering a unique perspective and accurate analysis of the web3 landscape. For this report, we’ve indexed 300M+ wallets on the Ethereum and Polygon networks and obtained DAO voters’ data from the Snapshot API. Learn more about how we calculated metrics for the repo...
Superdao 🦸How We Collected 75k Crypto Wallets in 5 Weeks
Here at Superdao, we're passionate about web3 and believe it can change the world. So we decided to check how deeply our team knew the subject. We created 31 questions covering the basics of web3 and blockchain just to test ourselves. Then, in November 2022, we made it public and shared it on social media. It went viral and got us 75k+ new emails and crypto wallets. Wondering how we did that? Here's the story. But first things first, here’s a little intro to what Superdao is. Superd...
Wallet analytics platform built for Web3 growth teams.
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In the dynamic world of digital marketing, reaching the right audience with the right message is crucial for the success of any project. Superdao recognizes this need and has introduced Labels enabling tailored targeting based on specific acquisition and retention goals defined within your marketing strategy.
Superdao offers two types of labels
Persona labels provide insights into the user's personality. For example, the Hunter label describes those users who primarily acquire NFTs through airdrops and accumulate them to resell them for a higher value.
Interest labels reflect user hobbies. Examples include Art and Music.
Explore our Label Guide to get a deeper understanding of the labels that we provide.
Let's dive into a few simple use cases that demonstrate the relevance and value of Superdao Labels for any project.
One of the challenges in the blockchain space is differentiating real Web3 users from non-human wallets or speculative traders. With Superdao you can apply filters to exclude Hunters and Non-Human wallets in the Filters and obtain a list of real Web3 user wallets specifically relevant to your project. As a result, you can target the most active and valuable users in the ecosystem.
Imagine you're planning to launch a new beta product for your DeFi project and want to grant access to the most active Web3 traders among your customers. Superdao simplifies this process by allowing you to easily identify and prioritize the most active traders in the Web3 space through the creation of a segment using the DeFi Trader label. This approach ensures exclusive access to highly engaged individuals, fostering a sense of exclusivity and building a loyal user base from the start.
Leveraging Superdao Labels, you can segment your audience based on their interests and preferences, delivering tailored user journey experiences. For instance, you can provide personalized onboarding and in-product recommendations for new users based on their specific interests. By doing so, you foster stronger engagement with your audience and maintain high user retention metrics.
Superdao facilitates the identification of influencers who align with your project's goals and values. By utilizing Persona and Interest labels, you can pinpoint influencers who not only possess relevance within your industry but also resonate with your target audience. This enables you to establish meaningful partnerships that amplify your reach and drive user adoption.
Get free beta access to Superdao and revolutionize your audience segmentation strategies.
Superdao team
In the dynamic world of digital marketing, reaching the right audience with the right message is crucial for the success of any project. Superdao recognizes this need and has introduced Labels enabling tailored targeting based on specific acquisition and retention goals defined within your marketing strategy.
Superdao offers two types of labels
Persona labels provide insights into the user's personality. For example, the Hunter label describes those users who primarily acquire NFTs through airdrops and accumulate them to resell them for a higher value.
Interest labels reflect user hobbies. Examples include Art and Music.
Explore our Label Guide to get a deeper understanding of the labels that we provide.
Let's dive into a few simple use cases that demonstrate the relevance and value of Superdao Labels for any project.
One of the challenges in the blockchain space is differentiating real Web3 users from non-human wallets or speculative traders. With Superdao you can apply filters to exclude Hunters and Non-Human wallets in the Filters and obtain a list of real Web3 user wallets specifically relevant to your project. As a result, you can target the most active and valuable users in the ecosystem.
Imagine you're planning to launch a new beta product for your DeFi project and want to grant access to the most active Web3 traders among your customers. Superdao simplifies this process by allowing you to easily identify and prioritize the most active traders in the Web3 space through the creation of a segment using the DeFi Trader label. This approach ensures exclusive access to highly engaged individuals, fostering a sense of exclusivity and building a loyal user base from the start.
Leveraging Superdao Labels, you can segment your audience based on their interests and preferences, delivering tailored user journey experiences. For instance, you can provide personalized onboarding and in-product recommendations for new users based on their specific interests. By doing so, you foster stronger engagement with your audience and maintain high user retention metrics.
Superdao facilitates the identification of influencers who align with your project's goals and values. By utilizing Persona and Interest labels, you can pinpoint influencers who not only possess relevance within your industry but also resonate with your target audience. This enables you to establish meaningful partnerships that amplify your reach and drive user adoption.
Get free beta access to Superdao and revolutionize your audience segmentation strategies.
Superdao team
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