“The best companies are built in recessions”As an investor or entrepreneur we often hear this sentiment with reference to AirBnB and Uber in ‘08/’09, and legacy tech companies that emerged from the carnage of 2000 dot com bubble stronger than ever (Amazon, Netflix, etc.). As the U.S. economy slides towards recession (1Q22 GDP down 1.4%), we should turn to hard earned wisdom that applies to our current paradigm. What is it about these tough environments that can create enduring businesses?Stre...