gm! Welcome to the first issue of TogetherCrew’s newsletter. We keep it short and sweet because we know how busy community builders like you are. In this issue, you’ll find:
Duolingo’s gamification playbook
Updates from us
Exclusive content: Summary of our latest Space
From our Screen
Felix Lee shares Duolingo’s gamification design playbook. This matters because (a) Duolingo isn’t in Web3 but is excelling in gamification, and (b) when Duolingo started, they didn’t want to charge money as their target audience was in low-income countries. It felt wrong. However, without public goods funding, they needed to adapt by showing ads and creating a premium subscription.
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TogetherCrew Update
Our LLM-powered Q&A assistant is ready to be used in your communities. No need to add another bot—just head to community settings and activate it by selecting its data sources and choosing the channels where members can use it. More in the docs.
We hosted a fantastic Twitter Space with Addigator (Rari, PizzaDAO) and Cryon (Talus). Check out the summary below or listen to the recording.
Daniel is at DevCon. Reach out to him for a chat!
We've got exciting Twitter Spaces planned for the coming months. Follow us, so you don’t miss out.
Exclusive Content: How to Build a Community with Addigator and Cryon
In October, we had the pleasure of talking with Addigator (Rari, PizzaDAO) and Cryon (Talus Network) about community building.
Rari is the chain for creators, embedding royalties on the node level to guarantee royalty payments. It's a secure, low-cost, decentralized Ethereum L3 blockchain powered by Arbitrum.
Talus Network is a high-throughput L1 blockchain that integrates artificial intelligence with blockchain technology to facilitate decentralized, on-chain smart agents.
Key Takeaways:
🔹 Addigator (Rari): Emphasizes the importance of community members not being solely motivated by tokens. Focus on enhancing experiences with non-tokenized elements. Organize events that encourage participation without financial incentives, reinforcing true engagement goes deeper than transactions. For inspiration, look outside Web3 (e.g., Duolingo, sports clubs).
🔹 Cryon (Talus): Stresses that fun is essential to community building. Talus hosts regular games and events to keep members engaged and foster collaboration. Encourage your community to brainstorm ideas for activities to foster involvement.
🔹 Addigator (Rari): The Rari community is a mix of members: delegators, creators, and builders. As a community manager, know your groups. Rari launched an educational campaign teaching creators about DeFi, meeting them where they are. They also have an excellent set of delegators who know how to self-organize.
🔹 Cryon (Talus): Activating members is a core challenge for community managers. Engagement is key, but you can't have an active community without knowing who your members are. Talk to them, get feedback, and use it to enhance activities. Don’t assume you know it all. Be proactive—talk and listen.
Thanks for reading! If you enjoyed this newsletter, please share it with a friend.
Take care, touch some grass, and stay in touch.
Katerina
The TogetherCrew newsletter goes out at the start of every month. Just hit reply and tell me what you think about it. Visit us on X, in our Telegram community, or on Farcaster to get your community building questions answered. Sign in to TogetherCrew to save time building your community.
