NFTs are still relatively new, but they provide a uniquely creative opportunity to bring artists into the Web 3.0 economy. This new business model has changed the game as we know it.

In Web 2.0, all artists really need to do is publish their artwork with the middlemen (the platform) and wait for the traffic to generate sales, which in turn brings the collectors to them.

Web 3.0 has changed things, especially in relation to NFTs. The business model of the platform is different. You can think of their role as a platform of tools or utilities. They provide lifecycle management of these NFTs. In order to utilize these tools and connect one’s social circles to the creator, it’s really down to the individual. If you are savvy enough to utilize all of these tools and combine them together, great success can be achieved.

For Web 3.0, it’s not really enough to just publish your work and simply wait for something to happen. One needs to be actively marketing and promoting their works, just like you are dealing with your own business.

In Web 2.0, we needed middleman to understand it, explain it and also spread it far and wide to the collector community. They help buyers to understand the meaning behind the artwork and what the value of the artist is.

In an NFT platform, the aim is to eliminate or minimize those middlemen. It’s a double-edged sword. The good part is that the artists can directly participate in the dealings and create more profit for themselves, but the bad part is there is no one there to break it down and explain it for you anymore. So you need to actively promote yourself. One needs to tell the story or narrative behind the works, so that collectors can connect with you at a deeper level. Buyers appreciate this passion. We must cherish personal contact, and the connection between the collectors and the creators. The NFT platform shortens this connection, but there is more to do in order to initialize and establish it.

There are many ways you can promote your work. Facebook, Instagram, Twitter, Reddit, YouTube. etc. Alongside the promotion of your own artwork, you should also be thinking about promoting the platform, otherwise people won’t know about your work, where to find it, and how to get involved.

Make sure your profile is full of information for the buyer, and try to have a link to the real identity of the artist. People are also interested to learn about the behind the scenes work of the artists, so there is the option to provide more materials about how you make your particular artwork. This makes for great supporting material for the people that follow you, and will in turn increase your community of fans and collectors.

If you’re not the social type, you can use artwork to express yourself. Uptick can become the new ‘middleman’ to help you express yourself as an artist. Not only for the creators, but also for the collectors that are new to the NFT realm. Maybe initially it’s hard to recognize valuable works, so they may still need a version of a middleman service. Uptick can recommend artwork to these collectors.

We can convert the traditional model into the new model, providing value services, not just using the information gap. We should provide an opportunity for those people who have good taste to recognize good artwork. If the works are on the recommendation list, you can think of it as an endorsement of the artwork. This will help both new artists, and new collectors.

Social media is a hive of activity, many people spend a large majority of their day on Instagram, Reddit, TikTok and YouTube. Creating short, bite-size content that can be published there is a great way to not only interact, but drive traffic to your work and the platform.

Find a good combination of price strategy and take into consideration rarity.

If you want to make the artwork highly valuable, you can mint a 1/1 NFT, keeping the scarcity in tact. Alongside this 1/1, you could maybe issue some simple collectible works with a lower price, or even for free. This can be used as a gift of sorts to airdrop to your supporters, or even potential followers. It helps to build your own community, and as we all know, connections are very important. If you have the connection, you have a long-term sustainable business relationship.

Utilize the different sales models in Uptick

For example, with the Discount Sale, the original works are listed for 10,000 IRIS, but if the collector has already bought a piece from the creator previously, they can receive a discount, maybe only 8,000 IRIS.

Another example is the Exclusive Sale. By owning an NFT of the creator, one becomes part of that club and unlocks certain benefits. This could be in the form of a free NFT, which would usually cost a substantial amount. There are many ways that this can be utilized and you should think about it creatively.

List the rights of the works

Most people don’t know what kind of rights they have when purchasing an NFT. Perhaps they just collect the artwork to display or to gain bragging rights. We can define the full rights of the NFT. If people buy these, they should gain these rights. For example, allowing the collector to create a t-shirt with the NFT image.

Twitter is the most common and most probably the best. It’s filled with creators, collectors and valuable information. Instagram is also a good choice. Profiles enables people to see the works in their full glory. It becomes easier to notice a particular style if it’s laid out in front of them.

In Web 3.0, we need an NFT ecosystem like a decentralized Twitter, Instagram, etc. With these platforms, you can list the ownership details and link it to your own address. By having this kind of infrastructure component in place it will help a lot to promote your work in the marketplace. These are all essential parts of our plan.

If you feel it’s too much to post new works every day, do make sure to publish your works regularly so that your fans who follow you are full of expectation, and there are always new pieces available.

When introducing a piece, in addition to introducing the relevant information about the work and the creator, you can also introduce some elements related to the entire art industry, providing more context for your work.

1) Understand it’s not just a case of moving to another e-commerce website, but instead to a world with a new business model.

2) Be creative enough to express themselves, enabling the audience to understand them, especially for individuals located in different corners of the world.

3) Be well prepared. Fill up your profile with information, link your social circles, or maybe even create a video introduction for collectors. People that get to know you are more willing to become part of your community.

4) The works should not be super price sensitive at the very beginning, because that’s the way to build business. Gradually release your work.

5) Invite people from your circles to the platform to check out your work and support you. Having another avenue of people promoting you is valuable in the social media age.

We hope this article has been helpful for new creators on the platform, and we wish you luck on this new journey into the Web 3.0 era.

Uptick NFT is the world’s first decentralized full-featured mobile NFT app, now with web version. It is based on the commercial-grade NFT infrastructure of Uptick Network, and safely and conveniently manages users’ digital NFT assets, while supporting the independent issuance, purchase, transfer, resale, and cross-chain transfer and interoperability of users’ NFT assets. Uptick focuses on the pan-entertainment and life service industry, aiming to form a new creative economy for the Web 3.0 era.

Website** | Telegram |Discord| Medium | Twitter | **Contact

NFTs are still relatively new, but they provide a uniquely creative opportunity to bring artists into the Web 3.0 economy. This new business model has changed the game as we know it.

In Web 2.0, all artists really need to do is publish their artwork with the middlemen (the platform) and wait for the traffic to generate sales, which in turn brings the collectors to them.

Web 3.0 has changed things, especially in relation to NFTs. The business model of the platform is different. You can think of their role as a platform of tools or utilities. They provide lifecycle management of these NFTs. In order to utilize these tools and connect one’s social circles to the creator, it’s really down to the individual. If you are savvy enough to utilize all of these tools and combine them together, great success can be achieved.

For Web 3.0, it’s not really enough to just publish your work and simply wait for something to happen. One needs to be actively marketing and promoting their works, just like you are dealing with your own business.

In Web 2.0, we needed middleman to understand it, explain it and also spread it far and wide to the collector community. They help buyers to understand the meaning behind the artwork and what the value of the artist is.

In an NFT platform, the aim is to eliminate or minimize those middlemen. It’s a double-edged sword. The good part is that the artists can directly participate in the dealings and create more profit for themselves, but the bad part is there is no one there to break it down and explain it for you anymore. So you need to actively promote yourself. One needs to tell the story or narrative behind the works, so that collectors can connect with you at a deeper level. Buyers appreciate this passion. We must cherish personal contact, and the connection between the collectors and the creators. The NFT platform shortens this connection, but there is more to do in order to initialize and establish it.

There are many ways you can promote your work. Facebook, Instagram, Twitter, Reddit, YouTube. etc. Alongside the promotion of your own artwork, you should also be thinking about promoting the platform, otherwise people won’t know about your work, where to find it, and how to get involved.

Make sure your profile is full of information for the buyer, and try to have a link to the real identity of the artist. People are also interested to learn about the behind the scenes work of the artists, so there is the option to provide more materials about how you make your particular artwork. This makes for great supporting material for the people that follow you, and will in turn increase your community of fans and collectors.

If you’re not the social type, you can use artwork to express yourself. Uptick can become the new ‘middleman’ to help you express yourself as an artist. Not only for the creators, but also for the collectors that are new to the NFT realm. Maybe initially it’s hard to recognize valuable works, so they may still need a version of a middleman service. Uptick can recommend artwork to these collectors.

We can convert the traditional model into the new model, providing value services, not just using the information gap. We should provide an opportunity for those people who have good taste to recognize good artwork. If the works are on the recommendation list, you can think of it as an endorsement of the artwork. This will help both new artists, and new collectors.

Social media is a hive of activity, many people spend a large majority of their day on Instagram, Reddit, TikTok and YouTube. Creating short, bite-size content that can be published there is a great way to not only interact, but drive traffic to your work and the platform.

Find a good combination of price strategy and take into consideration rarity.

If you want to make the artwork highly valuable, you can mint a 1/1 NFT, keeping the scarcity in tact. Alongside this 1/1, you could maybe issue some simple collectible works with a lower price, or even for free. This can be used as a gift of sorts to airdrop to your supporters, or even potential followers. It helps to build your own community, and as we all know, connections are very important. If you have the connection, you have a long-term sustainable business relationship.

Utilize the different sales models in Uptick

For example, with the Discount Sale, the original works are listed for 10,000 IRIS, but if the collector has already bought a piece from the creator previously, they can receive a discount, maybe only 8,000 IRIS.

Another example is the Exclusive Sale. By owning an NFT of the creator, one becomes part of that club and unlocks certain benefits. This could be in the form of a free NFT, which would usually cost a substantial amount. There are many ways that this can be utilized and you should think about it creatively.

List the rights of the works

Most people don’t know what kind of rights they have when purchasing an NFT. Perhaps they just collect the artwork to display or to gain bragging rights. We can define the full rights of the NFT. If people buy these, they should gain these rights. For example, allowing the collector to create a t-shirt with the NFT image.

Twitter is the most common and most probably the best. It’s filled with creators, collectors and valuable information. Instagram is also a good choice. Profiles enables people to see the works in their full glory. It becomes easier to notice a particular style if it’s laid out in front of them.

In Web 3.0, we need an NFT ecosystem like a decentralized Twitter, Instagram, etc. With these platforms, you can list the ownership details and link it to your own address. By having this kind of infrastructure component in place it will help a lot to promote your work in the marketplace. These are all essential parts of our plan.

If you feel it’s too much to post new works every day, do make sure to publish your works regularly so that your fans who follow you are full of expectation, and there are always new pieces available.

When introducing a piece, in addition to introducing the relevant information about the work and the creator, you can also introduce some elements related to the entire art industry, providing more context for your work.

1) Understand it’s not just a case of moving to another e-commerce website, but instead to a world with a new business model.

2) Be creative enough to express themselves, enabling the audience to understand them, especially for individuals located in different corners of the world.

3) Be well prepared. Fill up your profile with information, link your social circles, or maybe even create a video introduction for collectors. People that get to know you are more willing to become part of your community.

4) The works should not be super price sensitive at the very beginning, because that’s the way to build business. Gradually release your work.

5) Invite people from your circles to the platform to check out your work and support you. Having another avenue of people promoting you is valuable in the social media age.

We hope this article has been helpful for new creators on the platform, and we wish you luck on this new journey into the Web 3.0 era.

Uptick NFT is the world’s first decentralized full-featured mobile NFT app, now with web version. It is based on the commercial-grade NFT infrastructure of Uptick Network, and safely and conveniently manages users’ digital NFT assets, while supporting the independent issuance, purchase, transfer, resale, and cross-chain transfer and interoperability of users’ NFT assets. Uptick focuses on the pan-entertainment and life service industry, aiming to form a new creative economy for the Web 3.0 era.

Website** | Telegram |Discord| Medium | Twitter | **Contact