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Everyone can probably agree that waiting in a clinic can feel like forever, right? Patients come in hoping for a quick visit, but instead, they’re stuck flipping through ancient magazines from 2001 or scrolling their phones, wondering why it’s taking so long. For clinics and private practices, long waiting times aren’t just annoying, but they can lead to unhappy patients, bad reviews, and even lost business. Just go ahead and look at medical clinics in your area on Google My Business and see ...

It’s a crowded marketplace out there—even for medical practices. Finding a niche can be a way of helping you to stand out from the crowd. It can allow you to target a specific audience and tailor your marketing around this audience. But just what type of niche should you focus on? This article delves into a few tips on how to find your niche as a medical clinic. Identify Your Area of ExpertiseWhen initially setting up a medical clinic, most people will look at their experience and qualificati...