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It’s a crowded marketplace out there—even for medical practices. Finding a niche can be a way of helping you to stand out from the crowd. It can allow you to target a specific audience and tailor your marketing around this audience. But just what type of niche should you focus on? This article delves into a few tips on how to find your niche as a medical clinic. Identify Your Area of ExpertiseWhen initially setting up a medical clinic, most people will look at their experience and qualificati...

If you utilize workers in a traditional way, you’re going to have a package of benefits for them to access at the same time. Salary is part of this, of course, but other incentives like health insurance coverage and private gym memberships are common as well. These are all important things to offer to ensure your workers are feeling healthy and happy when at work. And the more in depth and useful a company’s benefits are, the more likely they are to attract and retain top talent! That’s why s...