The most important part of any business website is its landing page. Advertising your business is always going to boost sales and drive leads, but you need to have a landing page that is short, sharp, to the point, and inspires people to get in contact with you. A landing page needs to cover a lot of ground, so what are the things you need to do to give it a major upgrade? Hitting Their Pain PointsCustomers need to see that you are solving their problems in a matter of sentences. There is a l...