For most of my twenties—and now in my early thirties—my life felt like a marathon I didn’t remember signing up for. (I remember my therapist in uni telling me I was one of the few students she was working with who was going through a lot. Then I had a mentor tell me I had already faced more in my early career than most would in their lifetime. Friends and partners were often surprised by how much I had endured, as they would have no idea if I didn’t share at all.) Because on the outside, I lo...

For most of my twenties—and now in my early thirties—my life felt like a marathon I didn’t remember signing up for. (I remember my therapist in uni telling me I was one of the few students she was working with who was going through a lot. Then I had a mentor tell me I had already faced more in my early career than most would in their lifetime. Friends and partners were often surprised by how much I had endured, as they would have no idea if I didn’t share at all.) Because on the outside, I lo...

When people ask me how my 2025 is going, I jokingly tell them it’s been my rest year. Because I learned the hard way in 2024 that if I don’t rest, my body will do it for me…usually by shutting down completely (I was sick almost every other month…fun times). So near the end of 2024, I decided 2025 would be the year I slow down, rest, and just see what unfolds. Turns out, a deep spiritual journey was waiting for me. For context, spirituality isn’t new to me…it’s something I grew up with back ho...

When people ask me how my 2025 is going, I jokingly tell them it’s been my rest year. Because I learned the hard way in 2024 that if I don’t rest, my body will do it for me…usually by shutting down completely (I was sick almost every other month…fun times). So near the end of 2024, I decided 2025 would be the year I slow down, rest, and just see what unfolds. Turns out, a deep spiritual journey was waiting for me. For context, spirituality isn’t new to me…it’s something I grew up with back ho...

Black Friday is here and I’ve often seen solopreneurs slip into the “maybe I need this…maybe I should buy that” mindset. The shiny object syndrome is real. And so is the belief that you need to spend a lot of money on tools (I remind my clients all the time that you really don’t). As a former B2B SaaS marketer who has used way too many tools over the years, here’s the key truth I learned:More tools ≠ more growth. Sometimes they just add extra friction, noise, and overwhelm.But the right tools...

Black Friday is here and I’ve often seen solopreneurs slip into the “maybe I need this…maybe I should buy that” mindset. The shiny object syndrome is real. And so is the belief that you need to spend a lot of money on tools (I remind my clients all the time that you really don’t). As a former B2B SaaS marketer who has used way too many tools over the years, here’s the key truth I learned:More tools ≠ more growth. Sometimes they just add extra friction, noise, and overwhelm.But the right tools...

This is part 2 of a 5-part series on soul-aligned content creation. Specifically, the kind of content that feels good to make and strikes a chord with your audience. Subscribe today and get part 3 in your inbox soon! Subscribe After reflecting on my own content journey and listening deeply to the struggles of my clients, I realized most resistance to content creation falls into three layers:Mind – perfectionism, lack of clarity, worries like “what if it flops?”Body – low energy, burnout, nerv...

This is part 2 of a 5-part series on soul-aligned content creation. Specifically, the kind of content that feels good to make and strikes a chord with your audience. Subscribe today and get part 3 in your inbox soon! Subscribe After reflecting on my own content journey and listening deeply to the struggles of my clients, I realized most resistance to content creation falls into three layers:Mind – perfectionism, lack of clarity, worries like “what if it flops?”Body – low energy, burnout, nerv...