BLACK FIELD PUBLISHING is not a brand seeking attention. It is a point of gravity. In a landscape driven by noise, we build structures that attract through weight, not volume.
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BLACK FIELD PUBLISHING is not a brand seeking attention. It is a point of gravity. In a landscape driven by noise, we build structures that attract through weight, not volume.
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I want to focus specifically on the development of the covers for the first book series Operating in the Dark.
The covers were developed inside one of my operating companies — Deep Digital Co, a studio working across creative direction, identity systems, interfaces, development, and marketing. Under this structure the concept and production of the entire series were implemented.
The visual language of the series was designed to create the first gravitational field of what I call the Black Field. The covers intentionally reflect the pressure that exists inside the texts themselves. Massive stone structures represent systems that cannot simply be changed or negotiated with. They exist as fixed conditions: markets, institutional rules, economic environments, and structural forces that shape decisions regardless of personal intention.
The dark field limits visibility. It suggests that not all forces influencing decisions are visible to the observer. Many systems operate through their own gravity. The books explore how individuals and organizations operate inside such environments, how decisions are made under pressure, and how external structural gravity can sometimes be used strategically rather than resisted.
In this project I worked as creative director, drawing on seventeen years of experience across different industries and markets. The visual execution was produced by a senior designer from Netflix, translating the conceptual framework into a cohesive visual system for the entire series.
Operating in the Dark is the first structural anchor within the coordinate system of BLACK FIELD PUBLISHING. It establishes the visual and conceptual DNA of the field that will expand through future series and books.
The concrete structures used in the visual presentation are intentional. They echo the same idea of structural weight and immovable conditions described in the books themselves. Tomorrow I will share the next layer of this visual language with the release of the deskbook editions, where the material language of concrete becomes even more explicit.
View the design case on Behance: link
Explore the series on Amazon: link
When people first encounter this visual language, they often read different things in it — pressure, structure, isolation, strategy, gravity. And that difference in interpretation is exactly the point.
I want to focus specifically on the development of the covers for the first book series Operating in the Dark.
The covers were developed inside one of my operating companies — Deep Digital Co, a studio working across creative direction, identity systems, interfaces, development, and marketing. Under this structure the concept and production of the entire series were implemented.
The visual language of the series was designed to create the first gravitational field of what I call the Black Field. The covers intentionally reflect the pressure that exists inside the texts themselves. Massive stone structures represent systems that cannot simply be changed or negotiated with. They exist as fixed conditions: markets, institutional rules, economic environments, and structural forces that shape decisions regardless of personal intention.
The dark field limits visibility. It suggests that not all forces influencing decisions are visible to the observer. Many systems operate through their own gravity. The books explore how individuals and organizations operate inside such environments, how decisions are made under pressure, and how external structural gravity can sometimes be used strategically rather than resisted.
In this project I worked as creative director, drawing on seventeen years of experience across different industries and markets. The visual execution was produced by a senior designer from Netflix, translating the conceptual framework into a cohesive visual system for the entire series.
Operating in the Dark is the first structural anchor within the coordinate system of BLACK FIELD PUBLISHING. It establishes the visual and conceptual DNA of the field that will expand through future series and books.
The concrete structures used in the visual presentation are intentional. They echo the same idea of structural weight and immovable conditions described in the books themselves. Tomorrow I will share the next layer of this visual language with the release of the deskbook editions, where the material language of concrete becomes even more explicit.
View the design case on Behance: link
Explore the series on Amazon: link
When people first encounter this visual language, they often read different things in it — pressure, structure, isolation, strategy, gravity. And that difference in interpretation is exactly the point.
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