If we let anybody into our communities things can get ugly very quickly.

1. It dilutes the culture.

2. It creates logistical problems.

3. It hampers meaningful connection.

4. It decreases safety and belonging.

This problem gets exasperated in the web3 context as ‘wen token’ bros will join any server in for the odd chance of getting in early for a mint. It creates confusion and frustration.

With communities that are not very well designed one solution is to create a complex series of rules that have to be enforced by a central set of people.

This is not sustainable and creates a defensive atmosphere that discourages connection.

Another solution is understand who your ideal members are and design a community structure just for them.

In order to do this we have to deploy strategic empathy (I write about that here) and understand exactly what change there are seeking to undergo. With this mindset we can predict what intentions they will create in order to achieve that transformation.

For instance. If I am an artist who is seeking to transition to web3, I have an intent of ‘finding people who can help me understand web3’. Once this intent is in place I will then start looking for signals that I believe will lead me to the change that I’m seeking. As I’m move through the journey, my intent will change slightly as I get further or closer to the desired outcome.

When we can map out the possible intents of our ideal members through their journey, we then have a opportunity to design community processes and understand what tech would be required to design a space that helps our ideal members realized the transformation they are seeking.

If others come to this space with a different intent, they will quickly realize that this space is not for them and leave voluntarily.

The reason this is not often done is because it’s difficult to deploy strategic empathy long enough to understand the intentions of those we are seeking to serve.

But this kind of difficult is worth it, and now more needed than ever in web3.

***************

Learn more about DAO Experience Design:

https://daoxd.xyz/

👇 Join my telegram channel by subscribing below 👇

If we let anybody into our communities things can get ugly very quickly.

1. It dilutes the culture.

2. It creates logistical problems.

3. It hampers meaningful connection.

4. It decreases safety and belonging.

This problem gets exasperated in the web3 context as ‘wen token’ bros will join any server in for the odd chance of getting in early for a mint. It creates confusion and frustration.

With communities that are not very well designed one solution is to create a complex series of rules that have to be enforced by a central set of people.

This is not sustainable and creates a defensive atmosphere that discourages connection.

Another solution is understand who your ideal members are and design a community structure just for them.

In order to do this we have to deploy strategic empathy (I write about that here) and understand exactly what change there are seeking to undergo. With this mindset we can predict what intentions they will create in order to achieve that transformation.

For instance. If I am an artist who is seeking to transition to web3, I have an intent of ‘finding people who can help me understand web3’. Once this intent is in place I will then start looking for signals that I believe will lead me to the change that I’m seeking. As I’m move through the journey, my intent will change slightly as I get further or closer to the desired outcome.

When we can map out the possible intents of our ideal members through their journey, we then have a opportunity to design community processes and understand what tech would be required to design a space that helps our ideal members realized the transformation they are seeking.

If others come to this space with a different intent, they will quickly realize that this space is not for them and leave voluntarily.

The reason this is not often done is because it’s difficult to deploy strategic empathy long enough to understand the intentions of those we are seeking to serve.

But this kind of difficult is worth it, and now more needed than ever in web3.

***************

Learn more about DAO Experience Design:

https://daoxd.xyz/

👇 Join my telegram channel by subscribing below 👇