DAO Experience Design | by BrownryggWeb3 has a marshmallow problem | #5
Web3 has a marshmallow problem. In the 1970s Stanford conducted a well known experiment that tested the correlation of delayed gratification with long term success. In brief, a set of children were put in a room alone with a marshmallow. They were told that if they didn’t eat the marshmallow before the adult returned they would get two marshmallows. Majority of the kids stuffed themselves. However, the minority that waited for the adult to return were better able to deal with frustration and ...
DAO Experience Design | by BrownryggDesigning web3 for wonder | #1
Have you ever been curious, neigh - wondered, why the word ‘wonder’ is used so frequently in the web3 space? WonderFi Wonderland Protocol Wonderverse The Alice in Wonderland theme seems to be a strong metaphor for web3. But what does that mean? That we’re all just Alice on an uncontrollable rollercoaster ride of bunnies, mushrooms and morally ambiguous characters? I hope not. I mean, if we truly want to share the magic of web3 with the rest of the world - replying to the emotions that come wi...
DAO Experience Design | by BrownryggRight Actions = Appropriate Context | #51
This anecdote is often overlooked, yet vital in web3 communities. The acts of observing, contributing and participating are fundamentally separate acts with different desired outcomes. If we don’t create the appropriate context for these acts to be performed, the fundamental structure we build the community and culture on will be unaligned. Unaligned foundations never stood the test of time. This unalignment happens because if we do not present a desired action to a human within a context tha...
Community Architect for web3 startups 🏰 DAO Strategic process development consultant 🔮 Building at pubDAO & mClub 🎉 https://daoxd.xyz/
DAO Experience Design | by BrownryggWeb3 has a marshmallow problem | #5
Web3 has a marshmallow problem. In the 1970s Stanford conducted a well known experiment that tested the correlation of delayed gratification with long term success. In brief, a set of children were put in a room alone with a marshmallow. They were told that if they didn’t eat the marshmallow before the adult returned they would get two marshmallows. Majority of the kids stuffed themselves. However, the minority that waited for the adult to return were better able to deal with frustration and ...
DAO Experience Design | by BrownryggDesigning web3 for wonder | #1
Have you ever been curious, neigh - wondered, why the word ‘wonder’ is used so frequently in the web3 space? WonderFi Wonderland Protocol Wonderverse The Alice in Wonderland theme seems to be a strong metaphor for web3. But what does that mean? That we’re all just Alice on an uncontrollable rollercoaster ride of bunnies, mushrooms and morally ambiguous characters? I hope not. I mean, if we truly want to share the magic of web3 with the rest of the world - replying to the emotions that come wi...
DAO Experience Design | by BrownryggRight Actions = Appropriate Context | #51
This anecdote is often overlooked, yet vital in web3 communities. The acts of observing, contributing and participating are fundamentally separate acts with different desired outcomes. If we don’t create the appropriate context for these acts to be performed, the fundamental structure we build the community and culture on will be unaligned. Unaligned foundations never stood the test of time. This unalignment happens because if we do not present a desired action to a human within a context tha...
Community Architect for web3 startups 🏰 DAO Strategic process development consultant 🔮 Building at pubDAO & mClub 🎉 https://daoxd.xyz/
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Late 2021 having great ‘vibes’ in a web3 community was the ultimate signal that “this was a the place to be.”
7 Months later it’s hardly being used.
Vibes are dead.
What happened to the vibes?
The same thing that happens when your crush for someone wares off. At first the relationship is vibing, there is so much to explore, the future is ripe with possibility and you just have so much fun together! Then after a few months you realized that they are still human, unorganized and their breath stinks. Things are not as easy as they were and it’s probably best to take a break.
The rising of DAO movement to an eager but naïve millennial and gen-x population was like this new crush.
We realized that it’s going to take more that good ‘vibes’ to build meaningful structures that have the power to change the world.
We realized that its going to take a sustainable deployment of safety, belonging, dedication, intention, experimentation and planning to create the future we want.
And on top of that, perhaps a healthy dose of vibes will make the process more fun.
Late 2021 having great ‘vibes’ in a web3 community was the ultimate signal that “this was a the place to be.”
7 Months later it’s hardly being used.
Vibes are dead.
What happened to the vibes?
The same thing that happens when your crush for someone wares off. At first the relationship is vibing, there is so much to explore, the future is ripe with possibility and you just have so much fun together! Then after a few months you realized that they are still human, unorganized and their breath stinks. Things are not as easy as they were and it’s probably best to take a break.
The rising of DAO movement to an eager but naïve millennial and gen-x population was like this new crush.
We realized that it’s going to take more that good ‘vibes’ to build meaningful structures that have the power to change the world.
We realized that its going to take a sustainable deployment of safety, belonging, dedication, intention, experimentation and planning to create the future we want.
And on top of that, perhaps a healthy dose of vibes will make the process more fun.
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