An overview of the hottest new products in the world of low cap gems and a look into how these products might be the secret sauce for the future of user onboarding.

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One of the most dominant trends of this year’s memecoin season has been the rise of messaging-based trading bots that provide users with a seamless and familiar UX for trading and swapping low cap gems.

The bigger winners on the product side are Unibot and Maestro. The biggest winners are their early adopters.

Unibot and Maestro are both telegram-based trading bots that boast lightning-fast trading and a robust suite of products that are all free to use.

With these products, you can:

• Set limit orders

• Snipe launches

• Protect from rugs

• Reduce sandwich attacks

• Get price alerts and security scans

All of these features at your fingertips, all the time.

These products found initial product market fit amongst users looking to ape into low market cap coins with extremely low liquidity. With the speed required to be on the winning sides of these trades, the clunkiness of wallets and DEXs wasn’t cutting it.

**Freeze Frame

I’ll no longer be referring to these products as “bots,” but instead, I’ll use the term “interfaces”. Describing them as a “bot” was born from their initial use case of sniping token launches but actually diminishes their full utility.

**Unfreeze

With Maestro and Unibot, users are always one click away from entering or exiting a position with anit rug, anti MEV protection, and, more importantly, seemingly flawless execution. Memecoins are a game of speed, and Maestro and Unibot users saw outsized returns on their investments thanks to their respective product’s sniper bots.

How’d we get here?

Maestro witnessed an explosion of users in May when on-chain analyzors and threadors alike began reporting on the significant revenue generated by Maestro.

With the success of Maestro, many copycats emerged, and many failed, but on a quiet afternoon on May 17th, 2023, a legend was born. “A competitor with a token,” as Sisyphus eloquently put it. This competitor was Unibot.

While Unibot and Maestro are functionally similar products, Unibot has captured the hearts and minds of many across crypto Twitter due to their token. $UNIBOT fair launched at a 25k market cap and has since soared to north of 40m, with holders receiving 40% of transaction fees and 1% of the total $UNIBOT traded volume.

It’s still early days as Unibot has only north of 1900 total active users and daily active users making new ATHs by the day (with 327 users on 7/1/23). The team continues to ship as they recently announced Dopex to give their holders access to up to 110x leverage, with the first product being option scalps.

Maestro has seen around 47k lifetime users due to their first-mover advantage but has not released a token.

Looking to the future….

If I think back to my onboarding experience with memecoins, it involved a few things: a telegram, Trust Wallet, and some good old fashion BNB.

If you had told me that I’d be reliant on a telegram trading interface three years later, I would have probably never invested another penny into crypto.

As I spent more time thinking about my onboarding process as I moved along the crypto infrastructure stack, I’ve come to believe that the next generation of memecoin enjoyors will be onboarded through messaging-based trading products.

These interfaces provide a user-friendly and familiar experience, but more importantly, simplify and improve some of the fundamental barriers to new users: setting gas fees, managing slippage, and finding liquidity.

With these messaging-based trading interfaces, users can generate a private key, on-ramp coins, and trade across supported chains. New users don’t have to worry about managing a non-custodial wallet, DEXs, or harmful MEV.

These products are still in their infancy and by no means are optimized for novice crypto investors, but to dismiss the ethos of the movement feels short-sighted. Similar products are already popping up on other messaging platforms like Discord. If we extrapolate the use case to something like iMessage, it really starts to get exciting for the wagmi bros.

We’re increasingly becoming a mobile-first society, and products simplifying access to seemingly complex crypto feature sets is a vertical that will garner a lot of attention over the next few cycles as the race to onboard the first billion to crypto continues.

Find out more about Maestro here.

Find out more about Unibot here.