In the Web3 landscape, traditional metrics (such as followers or views) are easily manipulated and fail to assess the quality or consistency of creative output. At the same time, historical onchain scoring systems focus almost exclusively on wallet financial activity.

These algorithms ignore the creator’s story as told through creative production, audience growth and community energy. Talent Protocol refers to this gap as the “Wallet Problem.”

Their team designed the Creator Score to correct this bias by providing a numerical value that represents a user’s reputation as a content creator, based on verified data from multiple platforms.

This unified metric, which tracks activity across mainstream platforms and assigns it a weight based on its impact, is structured around three main categories:

• Creation Metrics: Measure creative presence and longevity (total number of content pieces, posting frequency and consecutive posting streaks).

• Engagement Metrics: Evaluate the community (number of followers, engagement rate and follower-to-following ratio).

• Economic Metrics: Quantify value (total earnings and rewards, unique holders and secondary market activity of NFTs/coins).

The Creator Score aims to provide a reliable and objective onchain CV, enabling protocols and brands to identify top creative talent based on real and verifiable contributions.

The Creator Score was designed to:

1. Highlight authentic creators rather than vanity metrics.

2. Provide protocols, brands and DAOs with a reliable metric to identify talent.

3. Standardize creative reputation across Web3.

4. Reward consistency, quality and real value rather than artificial spikes

The Creator Score is an onchain reputation asset that creators can track to measure their performance and growth.

You can view your score and follow the leaderboard of top creators through two main interfaces:

• Plateforme Talent Protocol

• Creator Score App

The system is designed to work seamlessly as a Farcaster Mini App and a wallet application (browser wallet app).

By viewing your aggregated profile, you can see your detailed score along with your credentials, social accounts, earnings history and activity across platforms such as Mirror, Zora, Paragraph and Farcaster.

The goal is for every creator to want to improve their score and be able to track their progress through this application.

Unlike the Builder Score (which focuses on development activities), the Creator Score targets individuals who regularly publish original content.

Creators include:

• Visual artists: designers, illustrators, photographers.

• Writers: authors, journalists, essayists, newsletter creators.

• Audio & video creators: musicians, podcasters, videographers, streamers.

• Meme artists & community builders: KOLs, curators, organizers.

A creator brings:

• Value

• Education

• Entertainment

• Inspiration

The Creator Score is built on a structured technical framework adapted from the one used for the Builder Score, but with data points specific to creators.

The system aggregates creator activity across dozens of mainstream platforms and onchain ecosystems (such as Zora, Farcaster, Mirror, Paragraph, OpenSea, etc.).

The final score is the sum of all data point scores and has no upper limit (no maximum cap).

A data point is a verifiable signal that reflects a user’s creative contribution, engagement, or economic activity. These signals are designed to evaluate both the quantity and the quality of creative output.

Each data point is evaluated across four criteria: signal strength, maximum score, multiplier and value conversion.

Examples of aggregated data points:

• Creation: Total number of posts (Mirror or Paragraph total posts).

• Engagement: Number of followers (X / Farcaster / Lens) or engagement rate.

• Economy: Earnings and rewards (Zora Rewards, Coin Earnings, Music Earnings).

• Longevity: Account age (X account age, ENS account age).

The first step in the evaluation process is defining the signal strength a data point sends to identify an authentic creator.

There are three levels of strength, which determine the maximum score (Max Score) that the data point can contribute:

The Value Conversion process is an optional step. It transforms raw values into normalized metrics.

For example, a square-root function is applied to metrics such as total followers or NFT earnings. The main goal is to prevent creators with very large audiences from completely dominating the score.

Each data point is associated with a multiplier. This multiplier is applied to convert the readable signal value into points.

Multipliers are not publicly disclosed in order to prevent score manipulation (gaming).

Illustration: If the multiplier for X followers is 0.01, a creator with 1,000 followers will receive 10 points (before the cap).

The Creator Score is obtained by summing the scores of all data points. Since there is no maximum cap on the total score, elite creators are those who reach 250 points or more, demonstrating exceptional impact, audience and earnings.

Measures creative consistency and longevity.

Examples:

• Paragraph Total Posts (6 pts)

• Mirror Total Posts (6 pts)

• Longevity / Streaks (consecutive posting streaks).

Measures audience depth.

Examples:

• X Followers (30 pts)

• Farcaster Followers (20 pts)

• Paragraph Subscribers (30 pts)

• Interactions and ratios (engagement rate, follower-to-following ratio).

Measures onchain monetization.

Examples:

• Zora Creator Rewards (ETH) (40 pts)

• Coin Earnings (ETH) [Zora] (40 pts)

• Farcaster Creator Rewards (40 pts)

• NFT Total Owners (OpenSea) (25 pts)

• NFT Total Volume (OpenSea) (25 pts)

• Collectibles / Creator Coins | e.g. Coin Holders (Zora) (10 pts)

• Unique collectors | e.g. Paragraph Unique Collectors (15 pts), Mirror Unique Collectors (15 pts)

📝 Elsa — The consistent writer (~80 pts)

• Driven by Paragraph activity, followers and longevity

• Level 3: established creator

🎨 Mika — The accomplished NFT artist (~160 pts)

• Driven by Zora earnings, OpenSea collectors and Farcaster rewards

• Level 4: accomplished creator

🚀 Leo — The elite creator (250+ pts)

• Maximizes strong signals on Zora and Farcaster

• Level 6: elite creator

@toady_hawk — ~337 pts

• $81.1K in cumulative earnings

• Massive and consistent onchain presence

@ciniz — ~270 pts

• $64.8K in earnings, 83K+ followers

• AI / Crypto creator

@Kaloh_nft — ~257 pts

• $5.8K in Zora rewards, 25K+ followers

• Artist and curator

The Creator Score aggregates dozens of signals from creative platforms and onchain ecosystems. The scale below details the maximum theoretical contribution (points) of each platform to the total score.

Zora — 130 pts

URLs: https://zora.co – https://x.com/zora
Creative monetization via NFTs and creator coins

Data Points:

• Coin Earnings (ETH): 40 pts

• Zora Creator Rewards (ETH): 40 pts

• Creator Coin Holders: 15 pts

• Creator Coin Total Volume: 15 pts

• Coin Holders: 10 pts

• Creator Coin Market Cap: 10 pts

Paragraph — 91 pts

URLs: https://paragraph.com – https://x.com/paragraph_xyz

Web3 publishing and newsletter platform

Data Points:

• Paragraph Creator Rewards (ETH): 35 pts

• Paragraph Subscribers: 30 pts

• Paragraph Unique Collectors: 15 pts

• Paragraph Total Posts: 6 pts

• Paragraph Creator Rewards (POL): 5 pts

Farcaster — 86 pts

URLs: https://farcaster.xyz – https://x.com/farcaster_xyz

Decentralized social network, core of Web3 social signals

Data Points:

• Farcaster Creator Rewards: 40 pts

• Engagement: 20 pts

• Farcaster Followers: 20 pts

• Farcaster Account Age: 6 pts

Mirror — 73 pts

URLs (Paragraph migration): https://x.com/viamirror

Historical Web3 publishing platform

Data Points:

• Mirror Creator Rewards (ETH): 35 pts

• Mirror Unique Collectors: 15 pts

• Mirror Referral Rewards (ETH): 12 pts

• Mirror Total Posts: 6 pts

• Mirror Creator Rewards (POL): 5 pts

🔷 OpenSea — 70 pts

URLs: https://opensea.io – https://x.com/opensea

Leading NFT marketplace

Data Points:

• NFT Total Owners: 25 pts

• NFT Total Volume: 25 pts

• NFT Total Collections Created: 10 pts

• NFT Total Sales: 10 pts

🎵 Coop Records — 55 pts

URLs: https://cooprecords.xyz – https://x.com/cooprecsmusic

Web3 music platform

Data Points:

• Music Earnings: 40 pts

• Unique Collections: 15 pts

Pods — 40 pts

URLs: https://pods.media – https://x.com/podsdotmedia

Web3 audio and podcast distribution/monetization

Data Points:

• Creator Rewards (ETH): 40 pts

X / Twitter — 36 pts

URL: https://x.com

Large audience and social amplification

Data Points:

• X Followers: 30 pts

• X Account Age: 6 pts

Lens / Hey — 36 pts

URLs: https://hey.xyz – https://x.com/heydotxyz

Web3 social graph

Data Points:

• Lens Followers: 30 pts

• Lens Account Age: 6 pts

EFP (Ethereum Follow Protocol) — 30 pts

URLs: https://efp.app – https://x.com/efp

Onchain follow protocol

Data Points:

• EFP Followers: 30 pts

Flaunch — 20 pts

URLs: https://flaunch.gg – https://x.com/flaunchgg

Gaming / crypto platform

Data Points:

• Flaunch Creator Earnings: 20 pts

🤖 Kaito — 20 pts

URLs: https://www.kaito.ai – https://x.com/KaitoAI

Participation in the Kaito airdrop

Data Points:

• Kaito Airdrop 1: 20 pts

💬 Noice — 20 pts

URLs: https://agent.noice.so – https://x.com/noicedotso

Tip-based Web3 social network

Data Points:

• Noice Tips Earnings: 20 pts

💎 Hypersub — 12 pts

URLs: https://hypersub.xyz – https://x.com/withfabricxyz

Recurring Web3 subscriptions

Data Points:

• Hypersub Subscribers: 12 pts

Phi — 12 pts

URLs: https://phi.box – https://x.com/phi_xyz

Web3 artistic and social identity

Data Points:

• Phi Artist Score: 12 pts

Base — 10 pts

URL: https://base.org

Coinbase L2, infrastructure for creator mini-apps

Data Points:

• Base App Creator Rewards: 10 pts

🔠 ENS — 6 pts

URL: https://ens.domains

Onchain identity

Data Points:

• ENS Account Age: 6 pts

🌳 Bonsai — 6 pts

URL: https://bonsai.fun

Lens longevity signal

Data Points:

• Bonsai Airdrop 1: 6 pts

Purple DAO — 3 pts

URL: https://nouns.build/dao/base/0x8de71d80ee2c4700bc9d4f8031a2504ca93f7088

DAO community affiliation

Data Points:

• Purple DAO Holder: 3 pts

Robust and multi-platform:
The Creator Score is a unified scoring system that aggregates creator activity across dozens of mainstream platforms and onchain ecosystems. It is built on verified data from major ecosystems such as Zora, Base and Farcaster.

Anti-farming:
The system is designed to prevent score manipulation through multiple mechanisms. First, the multiplier used to convert raw data values into points is not publicly disclosed. Second, functions such as square roots are applied to certain metrics (e.g. total followers or NFT earnings) to prevent large creators from completely dominating the score.

Aligned with real creative behavior:
Unlike traditional metrics, the Creator Score evaluates both the quantity and the quality of creative output through verifiable signals. The goal is to reward consistent, high-quality content creation rather than simple popularity.

Adapted to the Web3 creator economy:
The score provides an objective verification of creative impact that can be shared across platforms. It is designed to give protocols, brands and platforms reliable data to identify top creative talent, enabling rewards, grants and partnerships.

Opacity of multipliers:
It is confirmed that the multiplier is a core component of the scoring system and is not publicly disclosed.

Heavy weighting of economic signals:
The most impactful (strong) signals are economic metrics (such as Zora or Farcaster rewards) which can allocate up to 40 points per data point. This is the maximum possible score for a single data point, confirming their higher weight compared to engagement signals (max. 20 pts) or presence signals (max. 8 pts).

The Creator Score is an onchain reputation system that addresses the problem of fragmented and imprecise measurements of creator impact. It is designed to establish a standardized measure of creative impact and consistency.

It is based on a logical progression of metrics organized into three categories:

• Presence (weak signals)

• Community (medium signals)

• Economy (strong signals)

The score is not just a number, but an onchain reputation asset. It acts as an onchain CV reflecting a creator’s presence, community and economic impact, with the goal of accelerating opportunities such as grants, collaborations and creator rewards.

In the Web3 landscape, traditional metrics (such as followers or views) are easily manipulated and fail to assess the quality or consistency of creative output. At the same time, historical onchain scoring systems focus almost exclusively on wallet financial activity.

These algorithms ignore the creator’s story as told through creative production, audience growth and community energy. Talent Protocol refers to this gap as the “Wallet Problem.”

Their team designed the Creator Score to correct this bias by providing a numerical value that represents a user’s reputation as a content creator, based on verified data from multiple platforms.

This unified metric, which tracks activity across mainstream platforms and assigns it a weight based on its impact, is structured around three main categories:

• Creation Metrics: Measure creative presence and longevity (total number of content pieces, posting frequency and consecutive posting streaks).

• Engagement Metrics: Evaluate the community (number of followers, engagement rate and follower-to-following ratio).

• Economic Metrics: Quantify value (total earnings and rewards, unique holders and secondary market activity of NFTs/coins).

The Creator Score aims to provide a reliable and objective onchain CV, enabling protocols and brands to identify top creative talent based on real and verifiable contributions.

The Creator Score was designed to:

1. Highlight authentic creators rather than vanity metrics.

2. Provide protocols, brands and DAOs with a reliable metric to identify talent.

3. Standardize creative reputation across Web3.

4. Reward consistency, quality and real value rather than artificial spikes

The Creator Score is an onchain reputation asset that creators can track to measure their performance and growth.

You can view your score and follow the leaderboard of top creators through two main interfaces:

• Plateforme Talent Protocol

• Creator Score App

The system is designed to work seamlessly as a Farcaster Mini App and a wallet application (browser wallet app).

By viewing your aggregated profile, you can see your detailed score along with your credentials, social accounts, earnings history and activity across platforms such as Mirror, Zora, Paragraph and Farcaster.

The goal is for every creator to want to improve their score and be able to track their progress through this application.

Unlike the Builder Score (which focuses on development activities), the Creator Score targets individuals who regularly publish original content.

Creators include:

• Visual artists: designers, illustrators, photographers.

• Writers: authors, journalists, essayists, newsletter creators.

• Audio & video creators: musicians, podcasters, videographers, streamers.

• Meme artists & community builders: KOLs, curators, organizers.

A creator brings:

• Value

• Education

• Entertainment

• Inspiration

The Creator Score is built on a structured technical framework adapted from the one used for the Builder Score, but with data points specific to creators.

The system aggregates creator activity across dozens of mainstream platforms and onchain ecosystems (such as Zora, Farcaster, Mirror, Paragraph, OpenSea, etc.).

The final score is the sum of all data point scores and has no upper limit (no maximum cap).

A data point is a verifiable signal that reflects a user’s creative contribution, engagement, or economic activity. These signals are designed to evaluate both the quantity and the quality of creative output.

Each data point is evaluated across four criteria: signal strength, maximum score, multiplier and value conversion.

Examples of aggregated data points:

• Creation: Total number of posts (Mirror or Paragraph total posts).

• Engagement: Number of followers (X / Farcaster / Lens) or engagement rate.

• Economy: Earnings and rewards (Zora Rewards, Coin Earnings, Music Earnings).

• Longevity: Account age (X account age, ENS account age).

The first step in the evaluation process is defining the signal strength a data point sends to identify an authentic creator.

There are three levels of strength, which determine the maximum score (Max Score) that the data point can contribute:

The Value Conversion process is an optional step. It transforms raw values into normalized metrics.

For example, a square-root function is applied to metrics such as total followers or NFT earnings. The main goal is to prevent creators with very large audiences from completely dominating the score.

Each data point is associated with a multiplier. This multiplier is applied to convert the readable signal value into points.

Multipliers are not publicly disclosed in order to prevent score manipulation (gaming).

Illustration: If the multiplier for X followers is 0.01, a creator with 1,000 followers will receive 10 points (before the cap).

The Creator Score is obtained by summing the scores of all data points. Since there is no maximum cap on the total score, elite creators are those who reach 250 points or more, demonstrating exceptional impact, audience and earnings.

Measures creative consistency and longevity.

Examples:

• Paragraph Total Posts (6 pts)

• Mirror Total Posts (6 pts)

• Longevity / Streaks (consecutive posting streaks).

Measures audience depth.

Examples:

• X Followers (30 pts)

• Farcaster Followers (20 pts)

• Paragraph Subscribers (30 pts)

• Interactions and ratios (engagement rate, follower-to-following ratio).

Measures onchain monetization.

Examples:

• Zora Creator Rewards (ETH) (40 pts)

• Coin Earnings (ETH) [Zora] (40 pts)

• Farcaster Creator Rewards (40 pts)

• NFT Total Owners (OpenSea) (25 pts)

• NFT Total Volume (OpenSea) (25 pts)

• Collectibles / Creator Coins | e.g. Coin Holders (Zora) (10 pts)

• Unique collectors | e.g. Paragraph Unique Collectors (15 pts), Mirror Unique Collectors (15 pts)

📝 Elsa — The consistent writer (~80 pts)

• Driven by Paragraph activity, followers and longevity

• Level 3: established creator

🎨 Mika — The accomplished NFT artist (~160 pts)

• Driven by Zora earnings, OpenSea collectors and Farcaster rewards

• Level 4: accomplished creator

🚀 Leo — The elite creator (250+ pts)

• Maximizes strong signals on Zora and Farcaster

• Level 6: elite creator

@toady_hawk — ~337 pts

• $81.1K in cumulative earnings

• Massive and consistent onchain presence

@ciniz — ~270 pts

• $64.8K in earnings, 83K+ followers

• AI / Crypto creator

@Kaloh_nft — ~257 pts

• $5.8K in Zora rewards, 25K+ followers

• Artist and curator

The Creator Score aggregates dozens of signals from creative platforms and onchain ecosystems. The scale below details the maximum theoretical contribution (points) of each platform to the total score.

Zora — 130 pts

URLs: https://zora.co – https://x.com/zora
Creative monetization via NFTs and creator coins

Data Points:

• Coin Earnings (ETH): 40 pts

• Zora Creator Rewards (ETH): 40 pts

• Creator Coin Holders: 15 pts

• Creator Coin Total Volume: 15 pts

• Coin Holders: 10 pts

• Creator Coin Market Cap: 10 pts

Paragraph — 91 pts

URLs: https://paragraph.com – https://x.com/paragraph_xyz

Web3 publishing and newsletter platform

Data Points:

• Paragraph Creator Rewards (ETH): 35 pts

• Paragraph Subscribers: 30 pts

• Paragraph Unique Collectors: 15 pts

• Paragraph Total Posts: 6 pts

• Paragraph Creator Rewards (POL): 5 pts

Farcaster — 86 pts

URLs: https://farcaster.xyz – https://x.com/farcaster_xyz

Decentralized social network, core of Web3 social signals

Data Points:

• Farcaster Creator Rewards: 40 pts

• Engagement: 20 pts

• Farcaster Followers: 20 pts

• Farcaster Account Age: 6 pts

Mirror — 73 pts

URLs (Paragraph migration): https://x.com/viamirror

Historical Web3 publishing platform

Data Points:

• Mirror Creator Rewards (ETH): 35 pts

• Mirror Unique Collectors: 15 pts

• Mirror Referral Rewards (ETH): 12 pts

• Mirror Total Posts: 6 pts

• Mirror Creator Rewards (POL): 5 pts

🔷 OpenSea — 70 pts

URLs: https://opensea.io – https://x.com/opensea

Leading NFT marketplace

Data Points:

• NFT Total Owners: 25 pts

• NFT Total Volume: 25 pts

• NFT Total Collections Created: 10 pts

• NFT Total Sales: 10 pts

🎵 Coop Records — 55 pts

URLs: https://cooprecords.xyz – https://x.com/cooprecsmusic

Web3 music platform

Data Points:

• Music Earnings: 40 pts

• Unique Collections: 15 pts

Pods — 40 pts

URLs: https://pods.media – https://x.com/podsdotmedia

Web3 audio and podcast distribution/monetization

Data Points:

• Creator Rewards (ETH): 40 pts

X / Twitter — 36 pts

URL: https://x.com

Large audience and social amplification

Data Points:

• X Followers: 30 pts

• X Account Age: 6 pts

Lens / Hey — 36 pts

URLs: https://hey.xyz – https://x.com/heydotxyz

Web3 social graph

Data Points:

• Lens Followers: 30 pts

• Lens Account Age: 6 pts

EFP (Ethereum Follow Protocol) — 30 pts

URLs: https://efp.app – https://x.com/efp

Onchain follow protocol

Data Points:

• EFP Followers: 30 pts

Flaunch — 20 pts

URLs: https://flaunch.gg – https://x.com/flaunchgg

Gaming / crypto platform

Data Points:

• Flaunch Creator Earnings: 20 pts

🤖 Kaito — 20 pts

URLs: https://www.kaito.ai – https://x.com/KaitoAI

Participation in the Kaito airdrop

Data Points:

• Kaito Airdrop 1: 20 pts

💬 Noice — 20 pts

URLs: https://agent.noice.so – https://x.com/noicedotso

Tip-based Web3 social network

Data Points:

• Noice Tips Earnings: 20 pts

💎 Hypersub — 12 pts

URLs: https://hypersub.xyz – https://x.com/withfabricxyz

Recurring Web3 subscriptions

Data Points:

• Hypersub Subscribers: 12 pts

Phi — 12 pts

URLs: https://phi.box – https://x.com/phi_xyz

Web3 artistic and social identity

Data Points:

• Phi Artist Score: 12 pts

Base — 10 pts

URL: https://base.org

Coinbase L2, infrastructure for creator mini-apps

Data Points:

• Base App Creator Rewards: 10 pts

🔠 ENS — 6 pts

URL: https://ens.domains

Onchain identity

Data Points:

• ENS Account Age: 6 pts

🌳 Bonsai — 6 pts

URL: https://bonsai.fun

Lens longevity signal

Data Points:

• Bonsai Airdrop 1: 6 pts

Purple DAO — 3 pts

URL: https://nouns.build/dao/base/0x8de71d80ee2c4700bc9d4f8031a2504ca93f7088

DAO community affiliation

Data Points:

• Purple DAO Holder: 3 pts

Robust and multi-platform:
The Creator Score is a unified scoring system that aggregates creator activity across dozens of mainstream platforms and onchain ecosystems. It is built on verified data from major ecosystems such as Zora, Base and Farcaster.

Anti-farming:
The system is designed to prevent score manipulation through multiple mechanisms. First, the multiplier used to convert raw data values into points is not publicly disclosed. Second, functions such as square roots are applied to certain metrics (e.g. total followers or NFT earnings) to prevent large creators from completely dominating the score.

Aligned with real creative behavior:
Unlike traditional metrics, the Creator Score evaluates both the quantity and the quality of creative output through verifiable signals. The goal is to reward consistent, high-quality content creation rather than simple popularity.

Adapted to the Web3 creator economy:
The score provides an objective verification of creative impact that can be shared across platforms. It is designed to give protocols, brands and platforms reliable data to identify top creative talent, enabling rewards, grants and partnerships.

Opacity of multipliers:
It is confirmed that the multiplier is a core component of the scoring system and is not publicly disclosed.

Heavy weighting of economic signals:
The most impactful (strong) signals are economic metrics (such as Zora or Farcaster rewards) which can allocate up to 40 points per data point. This is the maximum possible score for a single data point, confirming their higher weight compared to engagement signals (max. 20 pts) or presence signals (max. 8 pts).

The Creator Score is an onchain reputation system that addresses the problem of fragmented and imprecise measurements of creator impact. It is designed to establish a standardized measure of creative impact and consistency.

It is based on a logical progression of metrics organized into three categories:

• Presence (weak signals)

• Community (medium signals)

• Economy (strong signals)

The score is not just a number, but an onchain reputation asset. It acts as an onchain CV reflecting a creator’s presence, community and economic impact, with the goal of accelerating opportunities such as grants, collaborations and creator rewards.