How Binance Rose to the Top Founded in 2017 by Changpeng Zhao (CZ), Binance quickly outpaced older exchanges by combining aggressive global expansion, a wide range of tokens, and user-friendly design. Within just a year, it became the largest crypto exchange by trading volume. Why Others Can’t Dethrone Binance Liquidity advantage: Traders go where liquidity is deepest. Once Binance hit critical mass, smaller competitors found it nearly impossible to match order book depth. Global reach: Binan...