From 38.5 ETH to 0.22 ETH—and Then Back Again
Moonbirds, the 8-bit owl PFP collection, has already lived three distinct lives.
April 2022: Kevin Rose launches the series; floor rockets to 38.5 ETH.
August 2022: Rose unilaterally flips Moonbirds to CC0; trust collapses, floor falls to 2 ETH.
May 2025: Spencer Tucker (Orange Cap Games) buys the project; floor rebounds from 0.3 ETH to 4 ETH in three months—a 1 000 %+ “birb bounce.”
How Spencer Pulled It Off
No grand roadmap, just radical transparency. Spencer tweets daily, answers every DM, and publicly pivots: “We’re not finishing Kevin’s vision—we’re building our own.”
Proven track record. He previously rescued Pudgy Penguins, turning them into a $150 M brand with the Vibes TCG card game.
Community-first playbook.
– 51 days after takeover: OpenSea swaps its avatar to a Moonbird; trading volume tops Ethereum NFT charts for five straight days; TG group hits 25 k members.
– A $1.4 M prize pool is crowdfunded from sticker raffles.
What “G-Birb” Actually Is
“G-Birb” is Spencer’s shorthand for the next phase: Growth-Birb. Think:
Licensed merch drops (rumored deals with Adidas and Lego).
A mobile TCG that uses Moonbirds as playable heroes.
Cross-chain staking rewards in the form of “Feather Points” redeemable for physical collectibles.
The Bull Case
Spencer’s diamond-hand reputation (he once bought 144 Pudgys at the 2022 bottom) signals long-term conviction.
Yuga Labs retains a minority stake and has granted IP rights back to holders—creating a potential Otherside integration without the baggage.
Floor still sits 90 % below ATH, leaving room for another 10× if the brand hits mainstream.
The Bear Traps
CC0 stigma lingers—some brands still won’t touch an IP that was once open-source.
NFT market liquidity remains thin; a 1 000 % rally can unwind just as fast.
Spencer’s success at Pudgy was in a bull cycle; can the same tactics work if macro turns?
Bottom Line
Moonbirds is no longer a Kevin Rose experiment; it’s a Spencer Tucker turnaround story. If G-Birb delivers even half of its promised partnerships, 4 ETH may look cheap. If not, the owls risk a second nosedive. Either way, the next six months will decide whether this is a true phoenix flight—or just a well-timed pump.
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