Magic Newton grew their community from zero to over 483,000 members on Guild - a staggering number that reflects one of the most engaged, imaginative, and large-scale web3 activations recently. With a main Guild page and a dedicated campaign hub titled Messages from Above, Magic Newton launched a wide range of quests, quizzes, and collectible NFTs. Members progressed through a narrative-inspired experience using Guild’s reward mechanisms, earning Ethereal Credits, unlocking forms by solving cyphers, and collecting NFTs. Their Guild journey became a part of their airdrop strategy and token launch, proving just how central community engagement can be when backed by powerful tooling and creative ideas.
Guild is the platform for building and growing communities in the decentralized world. It brings together role-based access, cross-platform logic, and custom requirements with flexible tools like NFTs, points, and quests. With Guild, creators can design permissionless onboarding, loyalty systems, and gated experiences without relying on centralized platforms. From simple rewards to complex access structures, Guild powers the community infrastructure of web3 - interoperable, composable, and fully yours.
Magic Newton is building a user-first crypto automation layer where agents work for you, 24/7. Combining smart accounts, AI-powered strategies, and a secure rollup, Newton turns intent into action. Whether it's trading, earning, or protocol interaction, Newton’s programmable agents automate it all - securely, transparently, and across chains. It's not just automation. It's autonomy.
The main Guild page served as the foundation for onboarding and role progression. Everyone began as an Initiate, opening the path to deeper roles and rewards.
Initiate – Base role for all Newton members. Everyone starts here.
Seeker of Truth – Granted after following Magic Newton on X and having the Initiate role. This role unlocked:
3 collectible NFTs: Seeds Round One, Crystal of Unknown Origin, Newtonian Gold
Two custom forms: Product Vision Q&A and Keyword Form
Other roles layered in additional complexity:
Early Explorer – For early community members (joined before Jan 23, 2025, held Initiate role, or were on an allowlist). Earned 5 Ethereal Credits.
Chants – Earned by filling a form with specific answers. Granted 10 Ethereal Credits.
Product Vision – Granted by completing the Product Vision Q&A form. Rewarded 10 Ethereal Credits.
Prosperity – Earned by engaging with specific social posts (like + repost). Rewarded 5 Ethereal Credits.
Bearer of Newtonian Vision – A high-value role earned by submitting a Cypher form or being on an allowlist. Reward: 25 Ethereal Credits.
Keyword – Earned via a hidden keyword shared during a vision call. Completing the form with the correct answer granted 20–50 Ethereal Credits.
Lightpaper Quiz – Correct completion of the quiz earned a staggering 200 Ethereal Credits (plus 10 for even attempting).
Each form, quiz, or action was tracked, gated, and rewarded using Guild’s infrastructure.
The Messages from Above campaign page complemented the main role journey with additional tasks and validations:
Proof of High Influence – Users had to satisfy any 4 of these:
X account older than 1 year
Verified X account
Seeker of Newtonian Truth role
100+ posts or
100+ followers on X
Reward: Access to influence-based perks and recognition
Spread the Word – Like and repost a specific launch post + hold Initiate role. Reward: 5 Ethereal Credits
Proof of Influence – For smaller creators who:
Had X account >6 months, 10+ posts, 30+ followers, and the Seeker role
Unlocked the Cypher form on the main Guild page + 20 bonus Ethereal Credits
Newton Lightpaper Role – Completion of the quiz (attempted or correct) granted 10–200 Ethereal Credits
This dual-layered structure created an ecosystem of tasks, access, and reward — all within the Guild interface.
Magic Newton didn’t just build a massive community - they made that community matter. Every tweet, form, and NFT tied into a broader narrative and value system.
Their Discord was buzzing. Tweets mentioning Magic Newton drew thousands of reactions and comments. And when they launched their token, 10% of the supply was allocated to community with Guild engagement being a factor in determining airdrop eligibility.
That’s the Guild effect: transforming participation into value, and followers into believers.
483,000 members didn’t appear by 'magic' - they arrived because Newton built something meaningful using Guild.
What made the difference wasn’t just a good idea or good timing, it was a structured way to turn attention into action, and action into loyalty. Guild gave Magic Newton the tools to build an entire experience around progression, discovery, and contribution. Every role, every form, every NFT wasn’t just a reward - it was a signal: you belong and matter here.
In a space full of fleeting hype and shallow clicks, Magic Newton built something deeper - and they used Guild to do it. If your project is about more than metrics - if it’s about building trust, culture, and connection - Guild is the infrastructure that lets you design that from day one.
Your community is waiting.
Weaver