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LGHTBased: I Need a Dev!
In August I minted Based. “A token for the early adopters.” Open for the whole month, it closed just shy of 46.5K tokens minted and over 33k unique wallets. The most resonant piece in my young onchain discography by many multiples. Immediately I felt understanding emerge in regard to Jack Butcher’s words about his Checks and Opepen projects. Retrofitted for this post, he spoke of the impetus to experiment with each collection (initially just single-piece open editions) coming after seeing the...
LGHTThe Greenpaper: What it can mean for you to "join Higher"
Co-authored by: Jihad Esmail & LGHT.ETH - Higher is an internet destination: a vibrant network of designers, developers, artists, writers, entrepreneurs, and athletes, leveraging open technology to work ourselves into our dream lives. Higher is a network for your ambitions, for refining your worldview, and creating the world you want to see among people who get it. Every day, we push each other to achieve new heights, explore new ideas, and create new experiences. Members have created athleti...
LGHTConcept Markets: Using ERC20s for Concept Proofing & Higher Production Hit Rates
Pre-context for this paper:The commodification of content using ERC20sUsing content interfaces that have memecoin backends to create concept parityRough theory of the funnel:IdeaConceptCoin the metadataGather market cap, trading volume, holder distribution + social media metricsManufacture what has proven demandHere are two examples you can view market cap, volume, and holder distribution:Custom Atlas ATVs.Would be a premium ticket, ultra-high cost item. Requiring tens of millions in market c...
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LGHTBased: I Need a Dev!
In August I minted Based. “A token for the early adopters.” Open for the whole month, it closed just shy of 46.5K tokens minted and over 33k unique wallets. The most resonant piece in my young onchain discography by many multiples. Immediately I felt understanding emerge in regard to Jack Butcher’s words about his Checks and Opepen projects. Retrofitted for this post, he spoke of the impetus to experiment with each collection (initially just single-piece open editions) coming after seeing the...
LGHTThe Greenpaper: What it can mean for you to "join Higher"
Co-authored by: Jihad Esmail & LGHT.ETH - Higher is an internet destination: a vibrant network of designers, developers, artists, writers, entrepreneurs, and athletes, leveraging open technology to work ourselves into our dream lives. Higher is a network for your ambitions, for refining your worldview, and creating the world you want to see among people who get it. Every day, we push each other to achieve new heights, explore new ideas, and create new experiences. Members have created athleti...
LGHTConcept Markets: Using ERC20s for Concept Proofing & Higher Production Hit Rates
Pre-context for this paper:The commodification of content using ERC20sUsing content interfaces that have memecoin backends to create concept parityRough theory of the funnel:IdeaConceptCoin the metadataGather market cap, trading volume, holder distribution + social media metricsManufacture what has proven demandHere are two examples you can view market cap, volume, and holder distribution:Custom Atlas ATVs.Would be a premium ticket, ultra-high cost item. Requiring tens of millions in market c...
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At small to mid-sized it’s usually:
Founders
Engineers
Product
Design
Marketing
Even though the West treats a corporation as an individual, they’re collectives of people. And as things scale you get more departments; human resources, operations, accounting, business development, customer support, legal, etc.
People are messy. They run on patterns and habits, on emotions and intellect, on traumas and hopes. It’s partly why we revere those who can communicate. We love understanding.
Memetics aren’t clean. But their results lead to understanding. The internet is rife with memes. Comedy, tragedy, irritation, pleasure… if it’s human, there’s a meme that will likely express it better than words alone. One could argue that memes are the internet’s native linguistic.
But what are memetics?
"Memetics" is a concept in the field of evolutionary biology and cultural studies that treats cultural information as a type of "meme" which can propagate from one individual to another, analogously to the way genes propagate in biological evolution.
Just do it. The Nike Swoosh. These are memes. Transmitting information on the culture that Nike has spent 59 years building… ie. Nike’s memetics.
Now think of Nouns Dao, Zora, and all the novel internet companies leveraging crypto now and in the future. Do you see the dormant value in pursuing memetics more pragmatically?
https://opensea.io/assets/0x4C60Bf4c274B2Ca2239ACf77d84D678eeeCA2214/4
Much has been joked about the idea guys. And like all good jokes, there are kernels of truth within them.
Picasso said “everything you can imagine is real.” And if I may, the modernized version for the purposes of this essay, equates to:
Everything that has been or will be real, was first imagined
In this light, memetics could be a department adequately positioned to pursue this pipeline of imagination-manifestation. A part of the org chart uniquely attuned to sifting through infinity for the just do it, noggles, zorbs, think different, etc of an internet native company.
.
.
We’ll examine the different kinds of idea guys next.
At small to mid-sized it’s usually:
Founders
Engineers
Product
Design
Marketing
Even though the West treats a corporation as an individual, they’re collectives of people. And as things scale you get more departments; human resources, operations, accounting, business development, customer support, legal, etc.
People are messy. They run on patterns and habits, on emotions and intellect, on traumas and hopes. It’s partly why we revere those who can communicate. We love understanding.
Memetics aren’t clean. But their results lead to understanding. The internet is rife with memes. Comedy, tragedy, irritation, pleasure… if it’s human, there’s a meme that will likely express it better than words alone. One could argue that memes are the internet’s native linguistic.
But what are memetics?
"Memetics" is a concept in the field of evolutionary biology and cultural studies that treats cultural information as a type of "meme" which can propagate from one individual to another, analogously to the way genes propagate in biological evolution.
Just do it. The Nike Swoosh. These are memes. Transmitting information on the culture that Nike has spent 59 years building… ie. Nike’s memetics.
Now think of Nouns Dao, Zora, and all the novel internet companies leveraging crypto now and in the future. Do you see the dormant value in pursuing memetics more pragmatically?
https://opensea.io/assets/0x4C60Bf4c274B2Ca2239ACf77d84D678eeeCA2214/4
Much has been joked about the idea guys. And like all good jokes, there are kernels of truth within them.
Picasso said “everything you can imagine is real.” And if I may, the modernized version for the purposes of this essay, equates to:
Everything that has been or will be real, was first imagined
In this light, memetics could be a department adequately positioned to pursue this pipeline of imagination-manifestation. A part of the org chart uniquely attuned to sifting through infinity for the just do it, noggles, zorbs, think different, etc of an internet native company.
.
.
We’ll examine the different kinds of idea guys next.
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