Today, we’re officially opening the third property in Iconic.House’s collection. Having embarked on the Iconic adventure with my brother Robin Michel almost 18 months ago, it continues to be an endlessly exciting opportunity to learn. It’s a real pleasure and a genuine challenge to create a new category in luxury hospitality. Although the holiday rental market is becoming increasingly important, very few people have taken our approach of developing a private collection of houses which are des...

Today, we’re officially opening the third property in Iconic.House’s collection. Having embarked on the Iconic adventure with my brother Robin Michel almost 18 months ago, it continues to be an endlessly exciting opportunity to learn. It’s a real pleasure and a genuine challenge to create a new category in luxury hospitality. Although the holiday rental market is becoming increasingly important, very few people have taken our approach of developing a private collection of houses which are des...