WANTED For crimes against clarity, coherence, and critical thinking. 🕵‍♀️ Offense: Pretending hype is a go-to-market plan. “We’re partnering with top KOLs to build awareness.” Cool. And then what? Messaging isn't a follower count. It’s not a retweet from someone with laser eyes. It’s not a Discord AMA. It’s not a Hail Mary giveaway with no follow-up sequence. Here’s the thing: 💣 KOLs are an amplifier, not a foundation. If the message sucks, louder isn’t better—it’s just riskier.

WANTED For crimes against clarity, coherence, and critical thinking. 🕵‍♀️ Offense: Pretending hype is a go-to-market plan. “We’re partnering with top KOLs to build awareness.” Cool. And then what? Messaging isn't a follower count. It’s not a retweet from someone with laser eyes. It’s not a Discord AMA. It’s not a Hail Mary giveaway with no follow-up sequence. Here’s the thing: 💣 KOLs are an amplifier, not a foundation. If the message sucks, louder isn’t better—it’s just riskier.