Ishi's BlogAug 10
Back in the day I learned about sawubona from Chris Brogan. Sawubona is a traditional Zulu greeting, which translates, “I see you,” but goes much deeper. It came to mind recently when I was asked about building marketing teams for early-stage startups. I have built and led marketing teams at a range of scale from a team of over a dozen direct and indirect reports for a multi-hundred-million-dollar business, to a team of one as the first marketing person and 4th employee for a seed-stage startup.