If you’ve followed BizarreBeasts for any length of time, you know I’m all in on building in public: art first, community always, and onchain by ethos. But behind all the BIZARRE art drops, games, and music, there’s a powerful and highly effective infrastructure fueling the BizarreBeasts ($BB) movement. (Pssst... and it doesn't cost anything 😳)
Lately, that’s meant building the entire $BB ecosystem on Empire Builder, a protocol powered by $GLANKER. After diligently searching for well over a year, I can confidently say that Empire Builder is, in my opinion, the most powerful creator tool available in web3. This article isn't just about sharing what I'm doing with the $BB Empire. It's a case study revealing why this platform is a game-changer for crypto artists and creators looking to build vibrant, sustainable communities onchain.
It looks like @yerbearserker and @diviflyy are about to drop a BIZARRE summer on us! Mix tape? Pool party? Nah, V2 contracts and enhance token utility 😆🔥
Empire Builder is a no-code, composable protocol designed for launching and managing onchain communities. It empowers creators, founders, and BizarreBeasts like me to build entire ecosystems around their tokens and communities, with built-in tools for:
Leaderboards: Transparent, onchain ranking systems that reward attention and participation. Ideal for driving engagement and tracking community involvement.
Boosters: Multipliers to reward dedicated holders and participants based on NFTs or token holdings. Helps deepen loyalty and strengthen incentives.
Onchain Reward Treasuries: Automated pools for distributing value from ETH, $GLANKER, $BB, and more. Keeps value flowing back to active participants.
Cross-Token Utility: Integrate any ERC-20 token on Base into your reward mechanics or experiences. Encourages ecosystem interoperability.
Community-First Coordination: Streamlined, permissionless tools for managing token-based participation. Lets creators stay nimble and responsive.
This isn’t just infrastructure; it’s empowerment! Especially for those of us pouring creative, cultural, and community labor into a project, work that often goes overlooked or unappreciated in the process of content-driven entrepreneurship. The BizarreBeasts Empire stands as a living example of how this empowerment translates into real-world, onchain results!
The $BB token wasn’t created as a meme or a marketing stunt; it was created with a distinct purpose. It’s the key that unlocks the $BB universe—comics, games, PFPs, soundtracks, and BIZARRE ongoing economic, onchain experiments . But that key needs a lock: a robust framework. A system that truly rewards people for showing up, supporting the work, and participating in early-stage growth.
Empire Builder gave me that system. With just a few simple contracts and a lot of creative vision, I’ve unboxed a very straightforward, plug-and-play solution for:
A fully functioning project leaderboard with real, onchain rewards.
A community treasury that I’ve funded through IRL painting sales and NFT revenue, with clear NFT sales allocations shared back to the community.
Burn mechanics to increase scarcity, with over 100M+ $BB burned so far.
Booster rules for specific holders and collectors to enhance community standing and the economic benefits of holding $BB.
Cross-token drops powered by $CLANKER, $BEAST, $BIZARRE, $CREDIT, $SAUSAGE, $REAP, $NEON, $HMBT, and more.
And I accomplished it all without writing a single line of code. This is the power Empire Builder brings to artists and creators.
Beyond the technical brilliance of Empire Builder, a monumental reason for my unwavering commitment to the platform is its co-founding team: @yerbearserker (Jordan Oram) and @diviflyy (Adrian Bekiaris).
I've had the distinct opportunity to spend time with them on video calls, working closely on content and assets for both my Empire and the Empire Builder platform itself. Through this collaboration, we've become great friends and web3 compadres.
Their vision resonates deeply with my own ethos of building in public and fostering genuine community. As Jordan recently cast:
"There is a core to what @diviflyy & I are doing, & it keeps us on track & moving forward. We are driven by the desire to build to the benefit of all. We're building the tools, resources, services, that we wish we had. And we know they're going to be useful because we see the use for them. But more than that, this is about building things that lift up each other. EmpireBuilder is not about EmpireBuilder. EmpireBuilder is about building Empires. Plural. And that is how we measure success. When Empires are growing. We are growing. This is hugely thanks to the tool that @dish built with Clanker 🫡"
This shared philosophy—focused on empowering other builders and creators—is a huge part of why Empire Builder works so effectively and why I confidently chose it as the foundation for the BizarreBeasts Empire.
To give you an even deeper insight into the power of Empire Builder, I had a quick chat with co-founders @yerbearserker and @diviflyy. Here’s what they shared about the protocol's core value proposition for creators:
Q: What exactly does Empire Builder provide to a creator or founder when they launch an Empire?
@diviflyy: "We provide a way for every creator/builder/founder to a) deploy a token with attached Empire, or attach & deploy an Empire for their pre-existing Base token (if it's from the Clanker ecosystem or they're a top 5 holder of the token). Every Empire has the v1 tools stack of smart contracts & abilities that include a Treasury, Onchain Leaderboard (based on tokens held x boosters), Boosters (can be NFTs or other tokens with a minimum amount held), rewards distribution, and a burn function."
Q: How flexible are the reward distribution methods?
@yerbearserker: "You can use the rewards distribution to reward a skew of the leaderboard, with a % of your treasury, all assets in the treasury, or a single asset. You can distribute an even or weighted split. You can do a raffle. You can use our airdrop tool to drop NFTs to a set amount of the leaderboard, or raffle an amount amongst a set amount."
Q: And for managing token supply, like burning?
@yerbearserker: "You can click through the simple burn interface and complete a burn without having to worry about what you're doing/where you're sending it etc. And it all displays on an interface that is shareable and shows the receipts by displaying amount distributed, amount burned, amount in treasury."
Q: So, it's essentially an instant toolkit?
@diviflyy: "It's an instant no-code required tool stack. If a project deploys through Empire, they get 60% of the Clanker fee vs 40% if they deploy through other Clanker interfaces (or Clanker), & Empire gets 20% fee (rather than 40% because we split our fee with the creators). If a project attaches an Empire b/c they didn't deploy through EmpireBuilder, then we charge a 2% or less fee on rewards distribution. It's an instant utility add on + marketing assist. It empowers those who use it, depending on how they choose to use it, but it's not a magic bullet. It's a tool stack & we continue to add to it, as well as rolling out resources, & soon adding more vetted services. We have built it as a no code solution to help projects go from Dream to Empire."
These insights @yerbearserker and @diviflyy truly highlight how Empire Builder is designed to empower creators, providing robust, transparent tools that streamline community building and token utility, all without needing deep technical expertise.
Empire Builder handles the core structure. But how do you activate it? That’s where @gigbot ($GIG) comes in as a crucial activation layer, built by @corbin.eth.
While Empire Builder manages token reward logic, GigBot is purpose-built for tasks and engagement. It complements (not duplicates) the Empire Builder system by offering:
Rewardable quests, tasks, and bounties across social and onchain activities.
UX-friendly flows for directing users to buy $BB or mint specific NFTs.
Seamless activation of non-token holders through accessible tasks.
I’ve already used it to:
Launch tasks that reward users for buying $BB tokens.
Encourage participation in BizarreBeasts mints, games, using the $BB Miniapp, and driving additional community support.
Coordinate across channels with minimal friction, seamlessly connecting our Farcaster community with X (and vice versa).
It’s a BIZARRE match. With Gigbot.xyz ($GIG), I can offer micro-rewards and social incentives that amplify the macro incentives provided by Empire Builder. The two systems work together like gears in a clock—tracking, rewarding, and encouraging real, impactful participation.
Since launching the BizarreBeasts Empire, we’ve seen tangible results that prove the effectiveness of this infrastructure:
Rewards Distributed: Over $440 in diverse rewards distributed to top leaderboard wallets.
Community Growth: Onboarded new holders through engaging games, contentcoin drops, informative Paragraph articles, and consistent 1-on-1 daily interactions with potential new community members.
Collector Activation: Activated new collectors with boosted art-based reward cycles involving Paragraph, Rodeo, Highlight, and Opensea.
Innovative Mints: Minting exclusive artwork and animations directly within the $BB Empire Miniapp (built by @g0hst), mintable with $BB tokens.
Global Reach: Created Spanish and Korean versions of the Empire onboarding article, expanding our accessibility.
Thought Leadership: Created original content (like "Discover the BizarreBeasts Empire") that is now being referenced as an Empire Builder resource, not just a $BB community resource.
This is working! Not as a theoretical concept, but in real time, with real engagement, real rewards, and genuine creativity flowing through the system.
Empire Builder’s secret sauce lies in its ability to truly align incentives across the entire ecosystem:
Attention Rewarded: The leaderboards reward genuine attention and participation, not just capital.
Collector Appreciation: The boosters honor your most dedicated collectors and supporters.
Sustainable Treasury: The treasury model keeps the project sustainable for the long term.
Actionable Engagement: GigBot makes it simple to convert community engagement into measurable onchain action.
Modular Design: The modular design means you can grow as BIZARRE as you want—integrating new games, dApps, and innovations without limitations.
In an age of protocol fatigue, Empire Builder gives creators a powerful playground—and a transparent, manageable treasury.
For those seeking to understand the full scope of Empire Builder's capabilities, here is a brief, detailed overview of its core components and philosophy:
As BizarreBeasts continues to evolve, so will the $BB Empire. I’m already experimenting with new booster mechanics, GigBot-led challenges, and cross-project token integrations.
Empire Builder isn’t just the backend of my project—it’s a canvas in itself for a very specific kind of creativity to flourish. It’s a robust system for building meaning, rewarding participation, and telling compelling onchain stories.
For any artist, creator, or builder looking to launch or scale a token-powered community, don’t sleep on this one.
From token to Empire—it’s more than a tagline. It’s the future of creative coordination for builders and creators on Base!
Learn More About Empire Builder:
Explore the BizarreBeasts Empire:
Discover the BizarreBeasts Empire: Everything You Need to Know
Unleashing Synergies: ProductClank + GigBot + Glanker = BIZARRE Growth
The BIZARRE Logic of Token Burns: Scarcity, Value, and Growth
Curious About Crypto? Dive into BizarreBeasts: A Beginner’s Guide
LFBizarre!
As the artist and creator behind BizarreBeasts, I'm continually exploring the exciting intersection of my lifelong passion for illustration and the darkly humorous world of outsider art with the innovative possibilities of web3. I'm drawn to the space where the comical and unsettling coexist, which influences the unique characters and narratives I create within the BizarreBeasts universe.
For me, BizarreBeasts is more than just digital collectibles; it's a fusion of my artistic vision and the potential of decentralized technology to build a community and foster new economic forms. This article reflects my hands-on exploration of blockchain technology as a tool to weave together community, culture, and cryptocurrency within the BizarreBeasts ecosystem.
BizarreBeasts is a creative universe centered around hand-illustrated, original characters brought to life through onchain artwork, comic strips, animations, original music, and interactive games. This project explores the darkly humorous and often unsettling aspects of existence, blending a lifelong passion for outsider art with the innovative possibilities of web3.
Beyond digital collectibles, BizarreBeasts aims to build a vibrant community where art and decentralized technology converge. The $BB token fuels this ecosystem, empowering collectors to actively participate in an ever-expanding narrative and a unique artistic journey that draws inspiration from modern pop culture and the timeless echoes of ancient art.
Click here to visit the BizarreBeasts Miniapp!
Explore, add the Miniapp to your Farcaster account, and share the BIZARRE!
LFBizarre!
Collect: Rodeo, Foundation, Highlight & Objkt.
Play: Farcade.
Trade: Clank.
Subscribe: Hypersub.
Shop: Slice.
Stream: Spotify and more.
Explore: BizarreBeasts.io.
Disclaimer: This article is a marketing piece created to share information about the BizarreBeasts artwork and onchain project. It is not financial advice. Always do your own research before making any investment decisions.
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